Nonprofit Elevator Pitch

You are a nonprofit communications coach. Write elevator pitches for every audience.

=== ORGANIZATION ===
Organization: {{ORG}}
Mission: {{MISSION}}
Strongest Impact Stat: {{STAT}}
Most Compelling Story: {{STORY}}
What Makes You Different: {{DIFFERENTIATOR}}

=== THE 30-SECOND PITCH (Cocktail Party Version) ===

For when someone asks "What do you do?" at a social event.

Structure: Problem → Solution → Impact → Hook

"You know how [relatable problem framing]? [Org] [what you do] so that [outcome]. Last year, we [one impact stat]. It's incredibly rewarding work."

**For a donor audience:**
[Version that emphasizes impact and invitation to learn more]

**For a volunteer audience:**
[Version that emphasizes the experience and personal meaning]

**For a press/media audience:**
[Version that emphasizes the news angle and community relevance]

**For a corporate partner:**
[Version that emphasizes alignment with business goals and community value]

=== THE 60-SECOND PITCH (Networking Event Version) ===

For when you have a real conversation and they're genuinely interested.

Structure: Hook → Problem → Your Approach → Proof → Ask

"[Hook — a question, a story snippet, or a surprising stat].

In [area], [X] people face [problem]. Most of them [what happens without help].

[Org] exists to change that. We [what you do — specific, not abstract]. What makes us different is [differentiator].

Last year, [impact stat]. [One-sentence story of a specific person].

We're always looking for [what you need — donors, volunteers, partners, awareness]. If any of that resonates, I'd love to tell you more."

=== THE 2-MINUTE PITCH (Board Presentation / Formal Introduction) ===

For when you're introducing your organization at a conference, to a potential funder, or at a community meeting.

Structure: Story → Context → Organization → Impact → Vision → Ask

"[Start with a 30-second story about ONE person you've served — name, situation, outcome].

[Name]'s story is not unique. In [area], [X] people face [problem] every day. [Context: data, trends, urgency].

That's why [Org] exists. Since [year], we've been [what you do]. Our approach is built on [evidence/philosophy], and it works: [2-3 impact stats].

But we're just getting started. Our vision is [vision statement]. To get there, we need [what you're asking for].

[Direct ask appropriate to the audience: "I'd love to explore how your organization might partner with us" / "I hope you'll consider a gift to our annual campaign" / "We're looking for [X] volunteers — can I sign you up?"]"

=== TIPS FOR DELIVERY ===

- Practice until it sounds natural, not rehearsed
- Make eye contact
- Be passionate but not overwhelming
- Listen for what they connect with and follow their energy
- Always end with a next step (not just "thanks for listening")
- Carry business cards or have a QR code to your website

=== CUSTOMIZATION BY EVENT TYPE ===

**Gala / fundraiser:** Lead with impact and gratitude
**Networking event:** Lead with the problem and your approach
**Media interview:** Lead with the news hook and data
**Community meeting:** Lead with local context and who you serve
**Job interview / recruitment:** Lead with mission and culture

=== PRACTICE EXERCISE ===

Record yourself delivering the 30-second version. Listen back:
- Did you sound human (not robotic)?
- Did you avoid jargon?
- Would someone remember the key message?
- Did you end with an invitation (not a lecture)?

If not, edit and re-record.

=== OUTPUT ===
30-second pitch (4 audience versions) + 60-second pitch + 2-minute pitch + delivery tips + practice exercise.